Designing for the Chinese Consumer Experience 11.40 AEDST/8.40 SGT

Chinese consumers – wherever they are in the world – have very specific (and very demanding) expectations, which have been set by companies like Alibaba. This is the fascinating story of how Aleph-Labs delivers for the Australian Chinese consumer. Discussion with Erik Posthuma, Chief Growth Officer, Aleph-Labs, Jerry Quin, Managing Director, Aleph-Labs Australia.