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Welcome, Direct from China, Latest from Vitabiotics
November 10, 2021 @ 10:00 am - 11:00 am GMT
David Roth introduces the WPP, BAV Alibaba Shopping Festival 2021 broadcast.
Live on the ground reporting and 11:11 insights with Eva Qin, Head of Strategy AKQA, and Ivy Wen, Senior Strategist, AKQA, as they discuss ‘It’s all about customers – what has 11.11 done right to tap into shopper insights’.
Check in with Benji, Director of China & South Asia, Vitabiotics as he reviews sales and his brand’s performance yesterday.