Professor Bryce Whitwam & NYU Shanghai
Live on-the-ground reporting and 11:11 insights panel discussion from NYU School of Professional Studies; Bryce Whitwam, Adjunct Professor, and graduate students Laura Hou, Yifei Xiao and Yiqing Wang.
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Bryce Whitwam in conversation with David Roth
Sadly, we can’t get to China to see the latest retail innovations…So we are bringing them to you. A curated virtual tour not to be missed. Bryce Whitwam, Adjunct Professor, Integrated Marketing & Communications, NYU Shanghai School of Professional Studies, in conversation with David Roth.
Livestreaming Like a Legend, with Lazada 13.40 AEDST/10.40 SGT
In the 2020 11:11 Global Shopping Festival, we witnessed the explosive emergence of live streaming as a potent sales tool. But while most of us know about live streaming, not many of us know how to use and make the most of it as a powerful sales channel. Lazada Live Streaming experts show us how.